Policy and guideline documents

Supporting documents
Use these WhatsApp Business Messaging policy and guideline documents to understand upload requirements, business rules, opt-in requirements, template guidance, and pricing details.

Bulk Upload Guidelines

View bulk upload requirements and file preparation guidance.

Business Policy

Review WhatsApp Business policy requirements and usage rules.

Commerce Policy

Review WhatsApp commerce policy requirements and restricted use cases.

Display Name Guide

Learn how display names are reviewed and approved.

Messaging Limit

Understand messaging limits and how they apply to your account.

Number Migration

Review the guidance for migrating WhatsApp Business numbers.

Opt-In Guidelines

Understand WhatsApp opt-in requirements before messaging customers.

Template Guidelines

Review template creation, formatting, and approval guidance.

Conversation Based Pricing

Understand conversation-based pricing and billing categories.